Eldorado adds EasyToys brand to exclusive lineup

EDC Wholesale partnered with the US-based Eldorado Trading Company, the award-winning distributor of adult toys, party supplies and lingerie to exclusively distribute the company’s house brand EasyToys Fetish Collection in the United States. EDC Wholesale launched its EasyToys Collections in January of 2015 to great success in the European market. The Fetish Collection offers customers a varied selection of BDSM items for the curious and more experienced user. The line is presented in luxurious boxes that make for an eye-catching in-store display. The EasyToys Fetish Collection has over 100 SKUs for the fetish aficionado to choose from. “We are extremely excited to enter the US market with Eldorado as our partner. We couldn’t wish for a better distributor to start this venture,” remarks Andre Visser, International Sales Director at EDC Wholesale. “EasyToys is growing at an amazing rate here in Europe and taking advantage of the reach that an award-winning company like Eldorado has will only help our brand grow internationally.” The EasyToys Fetish Collection boasts everything that is needed for an exciting and thrilling fetish game. Each product in the line is intended to make the fetish game extra thrilling with everything from blindfolds, handcuffs, and ticklers to butt plugs, paddles and restraint systems. “What is great about the Fetish Collection is that it is not made of leather but looks like leather and is a fraction of the price!” says Jon Vogt, Eldorado Director of Purchasing. “It is a more advanced line for people who have dabbled in bondage but want to explore deeper. The line fills a niche for Eldorado and our customers.”