After eighteen months of development and global patent research, Satisfyer will release a new toy in autumn.
“With the Satisfyer Pro 2, we have already shown that we can develop innovative technology at the best price and with very high margins for specialist retailers and we will be offering a direct competitor product to the We-Vibe as the next step in autumn. Instead of taking the failed path of sued imitators and counterfeiters, we have invested a seven-digit figure in research and development and have developed a new technology with design. For this, we have established another brand, which we will be promoting from autumn”, says Sebastian Jonas, responsible for the product development department of the new partner toy range. “The protection of our rights is important to us and relates to all countries. Our lawyers are only still in negotiation with the patent authorities in Canada and Australia. In contrast, the situation has been fully clarified in the USA, Europe, China, South America, Japan and Russia and all the necessary patents have been granted or submitted.”
The launch is therefore starting in all markets apart from Australia and Canada. Satisfyer distributors will be given priority delivery at the start. “We-Vibe created a new product category and we are very grateful for ‘Standard Innovation’,” says Vice President of Sales Jerome Bensimon. “But now the time has come to expand this product category in a legal way with new innovations.”