The Lovehoney Trade Sales Team announced that they are now shipping Fifty Shades Darker – The Official Pleasure Collection Point of Sale materials now worldwide, in good time for the next instalment of the film franchise in February 2017. The POS range features the brand’s sleek branding and was designed in-house by the Lovehoney design team. The Bronze Splash pack comprises of:
- Door Signs
- Header Cards
- Door Wobblers
- Hanging Signs
- Display Cubes
Kate Hodgson-Egan, International Sales Manager for the US & UK says: “The next collection of POS has been designed to display the new products to their full potential, and we urge retailers to get their orders in quickly to make sure that they are maximising footfall to their stores early next year. Fifty Shades of Grey continues to be the biggest brand in the industry and continues to build in popularity – make sure you don’t get left behind.”
Fifty Shades Darker – The Official Pleasure Collection consists of 13 pleasure products, ranging from rechargeable vibrators to sleek glass and steel toys, and three couples’ bondage kits. Further POS materials will be available early 2017.