Alexander Giebel with two Adultex Awards

pjur launches new products at AdultEx

The pjur group was honored with two AdultEx Awards in Australia this year. The first award was in the category of “Best Lubrication/Lotion Product Range.” The second went to the CEO and founder of the pjur group personally: Alexander Giebel received an award for his “Services to the Industry” during the industry trade fair held by pjur partner, Calvista. “It is an honor for me to accept this award,” said Alexander Giebel. “Being awarded for my personal commitment makes me especially proud. Over the many years that I have been involved in this industry, I have met so many amazing people who I have thoroughly enjoyed working with. I am grateful to every single person, for all the wonderful collaborations and the close-knit team spirit that makes this industry so unique!”

During the trade fair itself, the pjur stand stood out with the launch of three new products that will now be presented to the rest of the world: pjur MAN XTEND Cream with ginkgo and ginseng for improved blood circulation, pjur MAN STEEL Gel, with the stimulating effects of paprika extracts, and pjur superhero STRONG performance spray with ginger extracts for prolonged enjoyment in men. And once again, there was the famous pjur prize draw: this time, Alexander Giebel gave away two yellow Apple Watches to visitors of the trade show. The winners were thrilled by the campaign. “I’m so excited about the watch – and the classic pjur yellow is just perfect,” said Nicola Ralph from Wholesale Solution NZ. Alexander Giebel and Brand Ambassador Margaret Saunders were delighted with the trade fair: “AdultEx is the most important b2b trade fair in Australia. The feedback from the visitors was consistently positive, so we are really looking forward to a successful business year!”

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