Category: Marketing Matters

Brian Gray from Glasgow-based erotic marketing agency Lascivious Marketing offers his thoughts on all things marketing. This month he’s pondering Instagram’s position on ‘suggestive’ material.

In his monthly column, Brian Gray from Glasgow-based erotic marketing agency Lascivious Marketing offers his thoughts on all things marketing. This month he’s taking aim against industry ignorance

This month Brian Gray is outlining his hopes for what the erotic trade industry can achieve in the year ahead.

What are the survival options for sole traders and micro-businesses short of time and marketing budget?

In this month's column, Brian Gray from the erotic marketing agency Lascivious Marketing is considering the luxury pleasure products segment within the erotic trade industry.

In his monthly column, Brian Gray highlights the role and place of standards in the erotic trade industry.

Brian Gray highlights the nature of erotic industry sponsorship and the key issues that must be considered.

In this month's Marketing Matters column Brian Gray ponders sex in mainstream marketing… and in cars. Fasten or unfasten your seat belts accordingly…

Brian Gray highlights the importance for companies in the erotic trade to either find a good name or risk facing many difficulties ahead.

Brian Gray ponders the problem of choice overload in erotic retailing and how retailers should position themselves accordingly.