Bed Nerdz expands partnership with Sciart Marketing to accelerate growth in Sexual Wellness sector

Sciart Marketing, the data driven agency that connects the science and art of marketing for regulated industries, today announced an expanded partnership with sex toy brand Bed Nerdz.

Building on previous project work, Sciart will now deliver a comprehensive programme covering eCRM & social, data & analytics, conversion‑rate optimisation (CRO), content & creative, and Amazon marketplace management.

The renewed partnership comes as Bed Nerdz prepares to launch its full product line on Amazon, with the storefront to go live within the first month of the engagement. The move will complement the brand’s direct to consumer channels and recent features in Cosmopolitan, Women’s Health and Marie Claire.

Fred Wahlqvist, CEO, Sciart Marketing, said: “Sexual‑wellness brands face unique regulatory and platform challenges. Our team loves turning those constraints into creative opportunities, and Bed Nerdz’s playful, pleasure‑positive ethos is a perfect match for our data‑driven approach. We can’t wait to scale their reach across new channels.”

Damien Muretti, CEO, Bed Nerdz, added: “Under the expanded scope, Sciart will execute targeted email and social campaigns; advanced analytics reporting; iterative CRO and UX testing; on‑brand creative production and Amazon channel management. The programme is designed to accelerate online sales and strengthen Bed Nerdz’s position in the fast‑growing £30 billion global sexual‑wellness market.”

Sciart’s sexual‑wellness roster already includes category leaders Uberlube and Hot Octopuss, giving the agency deep domain expertise it will now apply to Bed Nerdz’s exciting plans.