eroFame 2022:  ORION Wholesale has been awarded ‘Wholesaler of the Year’  

ORION Wholesale has again been awarded the EAN Erotix Award as ‘Wholesaler of the Year’ at the eroFame 2022. “We are very pleased that our team has received this award again”, said Hans-Jürgen Bähr, Chief Product Officer (CPO) & Chief Sales Officer B2B (CSO) at ORION. “This valuable award and the positive feedback from the industry at this year’s eroFame encourages and motivates us.” 

 The Flensburg Wholesaler presented numerous bestsellers and product novelties at the ORION trade fair stand in Hannover. The new collections from the bestselling labels Cottelli Collection Lingerie and Bondage, Abierta Fina by Cottelli Collection and NEK were the main focus – and, of course, the new lingerie label, kissable: The cheeky and playful lifestyle lingerie is for young women who love extremely comfortable seduction. 

 One of the highlights was the ‘vibepad 2’ – a new version of the strong-selling vibro-cushion that stimulates the clitoris, vagina and anus without the need for hands. The new CUPA sex toys and ‘Your new favourite’ and, above all, the masturbators from the new label WYNE proved to be particularly strong sellers on the first day of the trade fair as well. Furthermore, the team was presenting the medical lubricants from ‘Just Glide’ – the assortment has just been expanded and its new lubricant is called ‘Just Glide Performance’. It is a water-based lubricant with a portion of silicone – it is a successful combination that combines all the advantages of water-based and silicone-based lubricant properties. 

This year, however, the focus was also on the strong third-party brands of the ORION Wholesale like the Womanizer, We-Vibe, Arcwave, Shades of Grey, The Handy, Liberator, Pipedream, Tenga, Fleshlight, Svakom and Palmpower. 

The ORION Wholesale team looks back at a very successful eroFame. “The industry’s reunion in Hannover was terrific”, said Hans-Jürgen Bähr. “We couldn’t wait to present our products at our biggest stand to date and people could tell. The eroFame is the erotic industry’s leading specialist trade fair and we are very pleased to be a part of it!”