Lovehoney’s award-winning Trade Sales Team is excited to announce that the final Fifty Shades of Grey range, Fifty Shades Freed, is shipping now.
The brand new range is breaking the sales records which were held by the previous ranges – Fifty Shades of Grey – The Official Pleasure Collection and Fifty Shades Darker – The Official Pleasure Collection. Fifty Shades Freed – The Official Pleasure Collection has also been the main attraction at many trade events across the world since it premiered in July at ANME.
Fifty Shades Freed – The Official Pleasure Collection consists of a range of expertly designed pleasure toys and accessories. The products have been designed to reflect the growing intimacy and passion of the inimitable heroes of the blockbusting trilogy, Ana Steele and Christian Grey. Over 3 million units of The Fifty Shades of Grey range have been sold to date worldwide since Lovehoney announced that they were working on products authorised and co-designed by E L James.
Fifty Shades Freed – The Official Pleasure Collection consists of 17 products in a distinctive and fashionable purple and rose gold colourway. Quirky, romantic design elements include a heart-shaped tip for the Crazy for You Bullet Vibrator and a stainless steel rose gold love ring engraved with “I want you. Now”. The My Body Blooms Remote Control Knicker Vibrator and the sensual petal-shaped Desire Blooms vibrator are predicted to be bestsellers.
Jim Primrose, Sales Manager says: “The Fifty Shades Freed range is the result of years of research and market-leading product development to come up with the best range yet and we are delighted with the positive response thus far by customers established and new to this incredibly diverse and unique collection. Lovehoney are the only company with the official licensed collection for Fifty Shades of Grey. No other company in the industry does more collaborative work with their customers than Lovehoney and with more retailers than ever contacting us to do staff brand and product training the demand is greater than ever for Fifty Shades. There is no other brand out there quite like Fifty Shades to attract new customers to your business and with the new Freed collection, we are catering for an even wider customer demographic, resulting in more sales for our distributors and their retailers alike.”