Valentines has officially kicked off for the Lovehoney B2B team as they celebrated a fresh and vibrant Fifty Shades-inspired window installation in Harmony’s Oxford Street store that will be live until the end of March.
Inviting customers to ‘Play Like Grey’, the display focuses on Lovehoney’s Fifty Shades Of Grey collection, and includes the infamous black grand piano from the franchise with the Seattle city backdrop and some of the most loved toys from the range. The flexible design also enables Lovehoney B2B to take the display past the Valentines period, exciting customers well into the early Spring months.
Jade Bawa, Sales Executive at Lovehoney, comments: “Our latest Harmony window display is an exciting one for us, pulling scenes from the much loved Fifty Shades of Grey series that fans are sure to resonate with. Valentines is such an important time of year for our industry, and we hope this innovative and eye catching display will prove popular with Lovehoney fans and Harmony customers. A big thank you to Jamie and the Harmony team for letting us bring our ideas to life in their store.’