Sex toy brand Je Joue has been the talk of the town on Channel 4’s ‘Virgin Island’

Je Joue has been the talk of the town on Channel 4’s ‘Virgin Island’ (a British reality show that premiered on Channel 4 on May 12, 2025.The six-episode series follows twelve adult virginsas they explore intimacy, relationships, and personal growth while living together in an island retreat, filmed in Croatia). Sexologist Aisha Paris was seen giving the resident virgins looking for love top tips on how to use the Je Joue toys. 

Following the tutorial and encouragement for self pleasure, Celeste Hirschman, an expert sexologist who also features on Virgin Island took to Instagram to further share her secret weapon, aka favourite sex toy. 

In an Instagram post made last week, Celeste announced that Mimi, a soft clitoral vibrator by luxury vibrator brand Je Joue is her favourite toy for both solo and coupled pleasure. 

Celeste said “I love the Mini Soft because it has a bunch of different settings, it’s great for self pleasure but also really good to use with a partner because of how thin it is, so it can fit in any position.”   The Virgin Island star then revealed her secret weapon for a supernova O explosion, saying “The biggest O’s for me come from intense internal stimulation with an equal amount of intensity from external stimulation.”

Sienna Halliburton, Head of Marketin at Je Joue says “At Je Joue, we believe in creating products that empower individuals to explore and embrace their sexuality. The recent spotlight on our Mimi Soft vibrator in Virgin Island underscores our dedication to providing high-quality, body-safe pleasure products that enhance intimate experiences.”

The Mimi Soft has deep, rumbly vibrations, powered by Je Joue’s innovative motor, penetrate deep into the body, stimulating even the most elusive pleasure points. Whether used flat in the hand, nestled between bodies, or with pinpoint precision, the Mimi Soft offers endless possibilities for exploration and satisfaction. 

What sets Mimi Soft apart?

– Unparalleled deep, rumbly vibrations for intense pleasure

– Ergonomic design allows for versatile use in various positions

– Powered by Je Joue’s unique motor for ultra-low-frequency vibrations