has new hires in its team expands its team has dipped into the hiring market again to continue its position as a leader of the Indian Adult Products Market. The departments that it has beefed up are Technology, Operations, Apparel-Merchandising and Offline Sales. recently hired Vineshkumar Kunhiraman as its Product Head, Adil Virani for Operations, Monali Shah as Apparel Consultant and Subodh Pawar for Offline Sales focused on Pharmacies.

Samir Saraiya, CEO of said “We’re looking to expand aggressively to cater to growing demand for Adult Products in India and we realize the importance to hire quality talent to grow profitably.” The Indian market is expected to grow to a US$ 1.6 billion market as per an article in the The Economic Times, India’s leading Business newspaper.

According to Vineshkumar Kunhiraman who joined as the Technology-Head says, “ThatsPersonal is a niche player in a classy category called Sexual Health & Wellness. It appeals to customers who have sex related issues or want to add fun to their sex life. There is a lot of potential to take it to the masses using technology and help solve the problems of the customers. That’s where I want to come in and play a significant role in this game changer category.”

“What appealed to me is the challenge to make, the dominant player for erotic apparel for both men and women in India. The scope is tremendous and there is a lot of differentiation that we can bring both in terms of cost and styling”, says Monali Shah who’s joined in as an Apparel Consultant.

Speaking on joining as Lead-Operations, Adil Virani says, “I am very excited to be part of the Most Innovative Start Up in India. Living abroad for 7 years, I always knew the company has great potential here since the market was not explored. I am very fortunate to be a part of the team now and I wish to take it to newer heights and build a strong brand name for every adult.”

Sharing his take on becoming the part of the company as Lead-Sales, Subodh Pawar reiterates, “It is an immense pleasure to be a part of ThatsPersonal’s dynamic and unique team to expand the Sexual Wellness business in India and in turn educate people regarding hygiene in today’s hectic and stressful life.”