HOWL CBD Lubricants Scores Second Major Industry Win

The rise of HOWL shows no signs of slowing. The UK-born sexual wellness brand has just secured its second major accolade of the year, taking home the EAN Erotix Award 2025 for ‘Emerging Brand of the Year’ at eroFame 2025 in Amsterdam. This comes hot on the heels of its “Best Sex Lubricant” win at the 2025 XBIZ Euro XMA Awards for its water-based formula — cementing HOWL as one of the most exciting names shaping the future of pleasure.

CBD-infused and crafted with body-safe ingredients, HOWL’s lubricants are developed to support comfort, sensitivity, and intimacy across identities, orientations, and bodies. That ethos has struck a chord particularly with a younger, queer, and culture-driven audience, who have helped propel the brand from underground buzz to mainstream recognition. Rather than simply creating lubricant, HOWL set out to build a movement. Its mission blends sexual wellness, pleasure education, and nightlife-born community energy, with a fierce commitment to inclusivity and product integrity.

To meet increasing demand, DUSEDO is now distributing HOWL lubricants across the EU, making it easier than ever for retailers and consumers to get their hands on the award-winning products.

Both water-based and silicone-based lubricants are available in three sizes each, offering great value without compromising on premium formulation.

With two prestigious awards already in hand this year and a growing presence online and IRL, HOWL is not just winning trophies — it’s reshaping the conversation around intimacy, inclusivity, and pleasure culture.

Retailers can now order directly at DUSEDO.com.