Je Joue are announcing their partnership with Besharam to bring their collection of luxury toys to the Indian market

Ian Kulp, Head of Sales US/ North America at Je Joue said ‘We’re incredibly excited to be partnering with Besharam to bring the Je Joue collection to the Indian market. We’re very proud of our high-quality toys with our unique, rumbly motor and excited for new customers to experience the Je Joue difference. Throughout the years we’ve championed normalizing self-pleasure and promoted healthy attitudes toward sex. We’re excited that this partnership enables us to continue our mission of bringing better quality sexual experiences in a new market and we couldn’t think of a better partner to do so.”

Raj Armani, COO at IMbesharam added: “ There are very few brands that are built up with a mission in mind, not just profits and revenues. Je Joue has been an inspirational brand for many like minded industry colleagues which resonates Besharam’s own vision and pursuit to normalize conversation around sexual pleasure, sexual health and sexual wellness. This is our 10th year that we have consistently held up our stand and championed for the voice of modern India and it is our aim to partner with such brands that strive to improve your experience and work for the bigger purpose. Ian has a reputation of being a leader to look up to, and I am grateful for his enthusiasm towards this partnership and I join hands with them to deliver to our common goal”.