O-Products launches American lingerie brand BeWicked in Europe

O-Products is pleased to report that months of negotiations with US lingerie brand BeWicked have been successfully completed. As a result of the negotiations, O-Products will be the exclusive distributor for BeWicked’s products in Europe. 

BeWicked has been a leading brand in lingerie, shapewear, accessories and nightwear since 2010. It is recognised worldwide for its fashion, femininity and excitement, but also for its quality, attention to detail and affordability. It is also very successful in the mainstream market, working with brands such as Victoria Secrets. BeWicked’s collections, which include underwear, bras, briefs and shapewear, are suitable for all body shapes and sizes.

“We are delighted to have BeWicked in our portfolio and to be the exclusive distributor of this unique brand,” says Andre Visser, CEO of O-Products. “The brand stands for innovative designs, high quality materials and exceptional value for money. We can’t wait to work with our customers on the brand’s success in Europe!”

The BeWicked products will be available from the end of May. O-Products will also be presenting them at EroSpain (5th to 7th May, Barcelona) where they can also be pre-ordered.