“It truly is the ultimate Vibrator to add to anyone’s collection.”
At first glance, the Lova Hamma looks like a regular carpenter’s hammer. It will probably take a second glance to realise that it is actually a sex toy. But once you take a closer look, it quickly becomes apparent that this product has much more to offer than just unusual design. For instance, there are vibrators in the tip and the shaft, with the latter creating additional stimulation via thrusting motion. The Love Hamma was created by Australian company DNKM Enterprise, which was founded by Kate Marsden and Deborah Takser. Deborah tells us more about the product and its features in our EAN interview. And we also learn about DNKM’s other new product, the Pleasure Pouch.
On your website, you describe your product the Love Hamma as “The ultimate pleasure tool”. What makes this tool so great?
Deborah Tasker: The ‘Love Hamma’ was carefully designed not just for roleplay, but for extreme pleasure and mind-blowing orgasms. It is a universal toy that can be used individually or together as a couple and is designed for male and female use. The uniquely designed vibrator targets all the bodies pleasure zones. With two different designs and unique shapes the love hamma also features three motors for three different functions and has ten different vibration speeds on each function.
The really great thing about the love hamma is each function can be used individually if you prefer a softer approach, but it is also a multi-functional vibrator and all functions can be activated at the same time for an ultimate pleasure experience. It truly is the ultimate Vibrator to add to anyone’s collection.
Did you have a background in sex toy design and how did you come up with the idea to develop the Love Hamma?
We started DNKM Enterprises over a glass of wine, discussing between us what the adult industry needs. Completely new to the industry with a vision of adding new ways to add extra spice in the bedroom, tired of your everyday rampant rabbit.
We put so many hours into market research on what people wanted, and it seemed the love hamma was the perfect vibrator to bring sexual play to the next level, also giving DNKM Enterprises the opportunity to showcase what we do best and boost the company and be a known brand within the adult industry. We came up with the idea of the Love Hamma & Pleasure Pouches are unique sexual products that stand out, they are also a bit of fun and designed specifically for mind blowing orgasms and hands-free play.
How did you come up with the hammer shape of the toy? Did you have the shape in mind first or did you start developing a toy and then ended up with a hammer?
Spending time on industry market research and interviewing suppliers at the AAE adult expo in Hong Kong our imaginations went wild and ideas became clear on a new design taking the everyday hammer into the bedroom to a vibrating pulsing medical grade toy, but the concept and design aspects were terrible. We reinvented the toy and decided to make a vibrator from it whilst adding extra functions that could pleasure both male and females.
One of the special features of the Love Hamma is that the shaft not only vibrates but also thrusts. Why did you add this feature to the toy?
The thrusting function was added to provide G-Spot and P-spot (prostate) stimulation, to offer extra Sensations and penetration-style intensity as well as using the vibrator and the hamma head ‘rabbit ears‘. For the clitoris, balls, anal, nipples etc… the Love Hamma is very versatile to pleasure where you feel the sensation needs to be.
What else can you tell us about the technical features of the Love Hamma?
The ‘Hamma Head’ vibrates with ten different sensations to activate the soft ‘rabbit ear’ tips, great for clitoral pleasure. The Hamma handle / vibrator is available in two different ribs and is fully insertable, again with ten different vibration settings. The Hamma Handle / vibrator also features and intensifies the sexual pleasure with its thrusting motion and features ten different thrusting speeds.
The Love Hamma comes in a variety of different colours – black, aqua, pink and blue – and is also USB Rechargeable with only a 3-hour charge time until its ready to go. Once charged you get 60 full minutes of pleasure time and is 100% IPX7 Waterproof. All our Love Hamma’s also come with a standard 12 months warranty.
The Love Hamma is available in two different designs. How do they differ from each other and why did you choose to realise those two?
Both style vibrators are made from Medical Grade Soft Silicone. The first design is a Textured Design with a ribbed twirl from the top to the bottom of the vibrator which was designed to add a little extra ribbed pleasure than your standard vibrator and is the tamer option of the two.
The second design is a Curved Edge Ribbed Design, designed to specifically target the G-SPOT, both are designed for male and female pleasure, however the curved edge vibrator targets the male G-SPOT that little bit more and also comes in a ribbed textured silicone.
Fittingly, DNKM also offers the “Pleasure Pouch” for the Love Hamma. What are the benefits of having a distinct pouch for the Love Hamma?
The pleasure pouch is not just designed specifically for the Love Hamma, the Pleasure Pouch provides hands-free play and was designed to enable easy access to reach your lubes and sex toys during your intimate times without having to stop and fumble around looking for lubes and other toys. This way your toys can be turned on and ready to go in the pouch and the smooth leather pockets make it easy for toys and lubricants to be removed.
The Love Hamma was developed by DNKM Enterprises. Could you tell us a bit more about the company? When, where, and by whom was it founded?
DNKM Enterprises was founded by Kate Marsden and Deborah Tasker in early 2019 on the Gold Coast in Australia. Entrepreneurial women, looking to make an impact in the adult industry. Taking DNKM Enterprises worldwide to satisfy the world pleasurable needs and wants.
Two mothers and friends, with Business Management and Sales/ Marketing backgrounds worked on a business plan together while travelling the world to research, design and develop luxurious, playful custom-made adult sex toys.
We wanted to bring something new to the industry and felt the Love Hamma and the Pleasure pouch was the perfect, innovative designs that the industry was missing. DNKM Enterprises has so many new products, designs and industry services in the pipeline coming very soon, so watch this space!
Who is the target audience you want to reach with your unique hammer design?
We designed this toy as a universal adult toy, so there is no specific target audience as it really is for everyone! No matter your sexual orientation our products and services are fun and exciting for all solo or as a couple, whether its role play or just for pleasure, the Love Hamma & Pleasure pouch are designed for everyone to enjoy. The Love Hamma is for mind blowing orgasms and/or for sexual role play between couples!
How has the response to the Love Hamma been so far?
We officially launched the Love Hamma in January 2020 at the AVN Show in Las Vegas and can honestly say we have had an overwhelming response. Everybody at the show loved our company and our products all Distributors, retailers, customers, with adult entertainer super stars, porn directors wanting to use the toy in their movies, many distributors wanting to have exclusive deals with us and so many eager customers wanting to purchase.
Where should interested retailers turn to if they want to pick up the Love Hamma in Europe? Are you working with distributors?
DNKM Enterprises is a GLOBAL company and all products will be in all stores in Europe in 2020. We are working closely with Distributors all over the world. If you are interested in our products, you can contact us via our websites www.dnkmenetrprises.com and www.lovehamma.com.
How much does the Love Hamma cost?
Love Hamma approximately $160 USD (TBA) and Pleasure Pouch approximately $45 USD (TBA).
Will we see more pleasure tools form DNKM Enterprises?
DNKM Enterprises has designs in action as we speak and other projects in developments in the background. This is just the beginning from DNKM Enterprises. Watch this space!