Doc Johnson announced that the “Main Squeeze™ – @playmateiryna” hard-case stroker is now shipping. ‘Main Squeeze™ – @playmateiryna’ represents a masturbator molded from a social media star. According to the manufacturer the product is poised to expand Main Squeeze’s already considerable popularity by attracting an even wider mainstream demographic.
Iryna Ivanova has over 7 million followers on her various social media pages, and has gained worldwide fame through constant international modeling campaigns, a massive social media following, and her genetically gifted assets. She has been regularly featured in headlines around the globe, including Playboy, GQ, and Esquire— and Doc Johnson’s ‘Main Squeeze™ – @playmateiryna’ was cast directly from the social media starlet’s own anatomy, so fans know they’re getting the most realistic experience imaginable. The stroker will be incorporated into Doc Johnson’s Main Squeeze™ line of hard-case strokers that feature a squeeze plate designed to vary the tightness of each stroke, and a suction-adjusting end cap that users can twist to their preferred level of intensity.
This partnership deal marks the latest strategic move for Doc Johnson to innovate within the branded pleasure products space.
“Iryna has an exceptionally passionate fanbase, and we’re beyond excited to be partnering with her,” said Chad Braverman, COO/CCO at Doc Johnson. “Social media is becoming one of the most, if not the most powerful outlets today, to directly connect with both new and existing customers; and partnering with Iryna— a social media star with a tremendous following— to create this new Main Squeeze™ stroker, perfectly aligns with our portfolio-wide strategy to expand our reach and engage with consumers at every touch point. This is a logical extension of our expertise and represents an exciting new growth opportunity for our portfolio of performer-molded products.”
Iryna added, “I am tremendously grateful to Doc Johnson for making me the first social media star to be molded for a sex toy line, and I couldn’t be more excited that my ‘Main Squeeze – @playmateiryna’ hard-case stroker is finally available to the public! I had a blast during the molding process at Doc Johnson, and I hope all my fans love the finished product! Message me on celeb.tv/playmateiryna and let me know how much you love my Main Squeeze!”