Fiction Cocks – A new fantasy brand
SHOTS is launching Fiction Cocks by Shots, a brand-new addition to our portfolio built for retailers serving the fantasy, cosplay and creature-play shopper. They’re bringing 38 SKUs from day one: silicone dildos, butt plugs, egg plugs, anal snakes and a dedicated Fiction Lubes cum lube range, launching together with two complimentary A4 foamboard posters for in-store display
Unmistakeable Designs, built for sell-through
SHOTS leaned fully into fantasy and horror storytelling, designing each piece as a character rather than a generic shape. Demon-, kraken-, alien- and werewolf-themed silicone dildos sit alongside a run of rainbow-colored mythical-beast plugs, giving retailers a shelf that stands out on colour, sculpt and name alike. SHOTS has built the line from entry-level butt plugs to statement anal snakes up to 55 cm, so stores can build a full good-better-best fantasy assortment from a single, brand-new brand.
A built-in upsell: Fiction Lubes
Alongside the toys, SHOTS is launching Fiction Lubes, a six-strong cum lube range in matching creature themes, each bottled at 3.4 fl oz / 100 ml. They’ve packaged it to sit directly beside the dildos it was designed for, giving counter staff and webshops alike a natural add-on at the point of sale, turning a single-item purchase into a multi-product basket.
Ready for the shelf, on day one
SHOTS is launching Fiction Cocks with retail support built in. Two free A4 foamboard posters, one for the toy range and one for Fiction Lubes, are available to display partners at no extra cost, making it simple to give the new brand its own dedicated shelf or endcap from the very first order. All 38 items are available now through SHOTS’ B2B platform, with their usual swift global delivery from their headquarter.
“With Fiction Cocks we’re giving retailers a brand-new home for the fantasy and creature-play shopper, built on characters rather than colours. Launching with 38 pieces and a matching lube range from day one means stores can turn it into a destination category immediately”, Michel de Kroes, SHOTS Key Account Manager.
