iroha’s newest pleasure items draw inspiration from Japanese nature

The iroha stick Hamanasu and iroha+ YORU Sumire are the latest collaborative limited edition pleasure items between the Japanese pleasure brand iroha and the model, actress, and designer Kiko Mizuhara. These new items draw inspiration from the breathtaking beauty of Japanese nature and offer a unique blend of cultural heritage and cutting-edge technology

The iroha stick Hamanasu might look like lipstick, but it’s so much more! With its elegant design and vibrant color, this pleasure item is inspired by the Hamanasu flower, or Japanese rose. The iroha stick Hamanasu features a soft silicone tip and a simple power dial at the base of the item that allows you to easily adjust the vibration strength from gentle to intense to suit your preference. It is furthermore waterproof for pleasure in the bath or shower. Its sleek design furthermore includes a hygienic cap that allows it to be carried anywhere, making it a stylish addition to any self care routine. Designed for discretion and ease of use, this compact pleasure item not only delivers incredible stimulation but also embodies the delicate beauty of Japanese nature.

Rika Adachi, Global Marketing Manager at iroha, says, “Self-pleasure should be enjoyed with the same ease and comfort as putting on make-up or dressing up. With a cute design that is inspired by cosmetics, the iroha stick Hamanasu embodies this sentiment and is a convenient and compact pleasure item that allows you to enjoy self-pleasure easily and discreetly. With inspiration taken from the traditional Japanese rose, Hamanasu, this pleasure item will be sure to add color and brighten up your daily life.

The sumire flower (violet) is the symbol for ‘little moments of happiness’ in Japanese culture, and the inspiration behind the iroha+ YORU Sumire. The whale is a symbol of happiness for Kiko and its whale inspired design was chosen with the hope that people would find small joys in their daily lives. Combining iroha’s signature soft-touch silicone with enhanced vibration technology, this product offers five adjustable vibration strengths and three rhythm patterns for a highly personalized experience. Waterproof and whisper-quiet, the iroha+ YORU Sumire provides both comfort and discretion. Its violet hue and ergonomic design reflects the tranquility and elegance of the sumire flower, bringing a sense of luxury to intimate self-care. Tease, squeeze, and play, to discover new pleasures with a variety of stimulations.

Rika Adachi, Global Marketing Manager at iroha, says, “We all deserve some joy in our lives and that is exactly what the iroha+ YORU Sumire gives to its users. Inspired by the themes of nature and the sea, the design is inspired by the majestic beauty of whales, which Kiko Mizuhara considers to be a symbol of happiness. Keeping iroha’s unique Soft-Touch silicone, the iroha YORU Sumire provides an inviting softness and delicate smoothness that you’ll never want to let go”.