XR Brands debuts ‘Squeeze-It’

XR Brands is shipping Squeeze-It, a brand-new collection of insertables made using one-of-a-kind pliable, bendable, squeezable construction. Made with Silexpan silicone, this unique line features toys that are ultra-flexible, firmly soft, and temperature-sensitive to make insertion easy, fun, and more comfortable than ever. 

Made with Thermo-Reactive Technology, Squeeze-It products can be cooled in a refrigerator, making them chill and firm, or heated in a microwave or hot water for 30 seconds to make them warm and comfortably pliable. The Squeeze-It line features 5 items: 

  • The Squeezeable Phallic Dildo is a stylized 6.75-inch dildo with 6 inches of insertable length and 1.5 inches of satisfying width at its widest point. Featuring a strong suction cup base, the Squeezeable Phallic Dildo is available in Black and Light tones.
  • The Squeezable Silicone Anal Plug has a classic spade shape and a strong suction cup base. The sleek black plug is available in three sizes: Small (3.5 inches in total length, 2 inches at widest diameter), Medium (4.3 inches in total length, 2.5 inches at widest diameter), and Large (5.1 inches in total length, 3 inches at widest diameter). 

“The Squeeze-It line is so unique and when customers saw and felt the products in person at the recent trade shows, their eyes lit up,” XR Brands President Rebecca Weinberg said. “Comfort is important, and these soft, pliable toys give shoppers the chance to enjoy anal play using toys that can bend and adapt to their own bodies. Plus, the addition of hot/cold sensitivity gives uses the ability to enjoy three distinct sensations using one toy. We expect this line will appeal to new and seasoned shoppers alike.”

Squeeze-It is packaged in eye-catching boxes that stand alone or hang on slatwalls.