Austrian capital is the focus of pjur training drive

Early summer is all about education and training initiatives at pjur. Eva Lerbs, Customer Relationship Management & Sales at pjur, travelled to Vienna in mid-June to visit and hold training sessions for Austrian dealers.

Eva had a busy schedule for her three-day visit to the Austrian capital. On her to-do list were extensive product training sessions for existing customers and the presentation of the new pjur brand space con-cept. This includes the “pjur gives you more campaign, the new displays and the presentation of POS materials. She also visited smaller customers to present pjur’s philosophy of quality. Eva then rounded off her days with visits to potential business partners in order to get a better overview of the Austrian market.

“pjur is a premium provider of high-quality intimate products and so training is extremely important to us. Our workshops in spring allow us to lay the foundations for success in autumn, which is our busiest time of the year. The participants become experts on pjur, gaining in-depth product know-how and the ability to provide advice at the point of sale. This last factor is becoming increasingly important, which is why every training session includes an extensive Q&A session where we address individual ques-tions posed by participants,” reports Eva Lerbs.