pjur INFINITY decorates display window at the Museum of Sex

This year the New York Museum of Sex in Manhattan is once again dedicating an entire display window to pjur. It focuses on the new premium personal lubricant pjur INFINITY and is part of a campaign for Pride Month. From now to the end of June, the windows at the Museum of Sex will be a riot of colours to reflect the different colours in the rainbow to show support for the LBTBQIA+ community in New York.

The pjur INFINITY window is a subtle hue of purple. It skillfully stages the elegant glass bottle with just the lightest of touches – a real eyecatcher on 5th Avenue in New York City. Based in a central location in Manhattan, the museum is a hotspot in the Big Apple, and a real draw for tourists, making it the perfect place to present the new premium personal lubricant by pjur and the company’s new brand design.

The mission of the Museum of Sex is to preserve and present the history, development and cultural importance of human sexuality. The museum’s permanent collection has over 20,000 objects, including artworks, photo- graphs, clothes and costumes, technological inventions, and historical ephemera. The museum is also home to a research library and an extensive multimedia library.