During these turbulent times, when most of the industry is raising prices to offset tariffs, higher labour costs and the effects of Covid-19 shutdowns, SHOTS have decided to lower prices on over 600 items from their existing best-selling catalogue, that’s almost 30% of their own entire product offering. Oscar Heijnen explains the reasons for this step: “Well most importantly, to show our gratitude and support to our loyal customers who, like most, are struggling in these tough times. We are also a big believer in a contrarian investment strategy, we like to mix up the system and do the opposite of what everyone else is doing. Originality and creativity are crucial components for SHOTS success and since we are in unprecedented times, we need unprecedented strategies.” SHOTS have increased the worldwide sales over 150% this year, this is allowing the company to purchase a larger volume of merchandise (dropping cost per unit) and giving them an opportunity to achieve cost advantages through economies of scale.
“Lower prices do not mean we are cutting corners in the quality of our products or the world-class customer service you’ve come to expect from SHOTS. We are determined to offer the market place the best product with the best quality, design, packaging, and above all a guaranteed best price! This is not a sale, we have never increased the prices on our own products. If all main factors remain stable, we will continue to keep our market-leading pricing in effect,” Oscar continues. ”We know our customers are extremely intelligent and sophisticated, and will immediately see an opportunity to buy more of our product with considerable savings, thus allowing them to increase their margins, increase their sales volume and grow along with us.”
These price reductions are effective immediately, so retailers should contact their sales rep today for a full list of all the products included. SHOTS is home to over 3000 own desiged SKUs and over 30 best selling lines like; Shots Toys, Shots Dolls, BGT, Chrystalino, Discretion, ElectroShock, Elegance, Feel Good Vibes, Fist It, GC, Heat, Hiky, Innovation, Irresistible, Jil, LoveLine, Luna, Man Cage, OUCH!, Pharmquest, Plug & Play, Pumped, RealRock, Retro, Rich, S-Line, Sexercise, Shots Toys, Simplicity, SLT, Sono, Shots Steel, Switch and last but not least VIVE.