Lovehoney celebrates a decade of Fifty Shades of Grey pleasure with new ranges now available to order

Ten years on from the launch of the first book, two new Fifty Shades of Grey ranges – Sensation and Sweet Anticipation – are now available to order from Lovehoney B2B.

The brand-new Fifty Shades of Grey Sweet Anticipation bondage collection features 12 products, from gags, to cuffs, to crops. The entire new range features reversible buckles, meaning that they can be worn or used in two different colourways, which is a Lovehoney first and new to market. The two reversible colourways are evocative of the infamous play room scene, with contrasting black and ‘Red Room’ red meaning that customers can choose which suits them better during play.  

  • Fifty Shades of Grey Sweet Anticipation Wrist Cuffs – MSRP £49.99 / €59.95

A versatile bedroom bondage accessory for couples, with soft padding to ensure comfort during wear.

  • Fifty Shades of Grey Sweet Anticipation Riding Crop – £29.99 / €34.95

A stylishly-designed riding crop with reversible design and wrist loop allowing for ease of use and control over swing. 

  • Fifty Shades of Grey Sweet Anticipation Collar & Lead – £36.99 / €42.95

A sleek, yet comfortable and stylish, bondage accessory for couples’ use in the bedroom, with adjustable size and soft padding to ensure maximum comfort and ease-of-use. 

Meanwhile, the new Fifty Shades of Grey Sensation range consists of 12 rechargeable sex toys for both penis and vulva owners, which all come with REPREVE® fabric storage bags made from 100% recycled plastic found in the ocean. The range includes:

  • Fifty Shades of Grey Sensation Rechargeable Mini Wand Vibrator – MSRP £36.99 / €44.95

A smooth, black silicone wand vibrator, beginner-friendly and ideal for foreplay or solo play, with 20 different settings. 

  • Fifty Shades of Grey Sensation Rechargeable Finger Vibrator – £36.99 / €44.95

Powerful finger vibrator with 20 delicious speeds and patterns for explosive stimulation, with a rounded tip for pinpoint accuracy 

  • Fifty Shades of Grey Sensation Rechargeable Vibrating Rabbit Love Ring – £36.99 / €44.95

A powerful vibrating love ring with 20 delicious speeds and patterns for explosive stimulation, with teasing ears for clitoral thrill

  • Fifty Shades of Grey Sensation Rechargeable Vibrating Prostate Massager – £36.99 / €44.95 / $44.99 

Made from velvet-soft silicone and shaped to perfection, this petite-yet-powerful toy is designed with incredible pleasure in mind.

Both new ranges have been designed with Fifty Shades of Grey in mind, celebrating a decade of erotic discovery and fulfilment, allowing users to immerse themselves in the experience in the bedroom and beyond.